The Margin Calculator will help you calculate your profit margin and gross profit. Understanding your profit margins is key to growing your business. Our Margin Calculator is designed to simplify this process for you. The Margin Calculator gives you an easy way to determine your profit margins, helping you make more informed decisions. Dive in to discover how much you're earning on each sale!
Margin represents the difference between the revenue (or sale price) of an item and its cost, expressed as a percentage of the sales price. Essentially, it tells you the percentage of sales revenue that exceeds the cost of goods sold. It's a crucial metric for businesses because it indicates how much money the company retains for each dollar of sales, before considering other operating expenses.
Calculating your profit margin is simple! Here are step-by-step instructions with an example:
To calculate profit margin, you'll need two main figures: Gross Profit and Revenue (or Sale Price).
The profit margin formula is:
Profit Margin = (Gross Profit / Revenue) × 100
Gross Profit = Revenue - Cost
Margin refers to the profit as a percentage of the sale price, while markup refers to the profit as a percentage of the cost. For example, if an item costs $80 and you sell it for $100, the markup is 25% (because the profit of $20 is 25% of the cost price) while the margin is 20% (because the profit of $20 is 20% of the sale price).
Margin tells you how profitable you are, while Markup tells you how much more your selling price is compared to cost.
Gross profit is the profit a company makes after deducting the costs associated with making and selling its products, or the costs associated with providing its services. Net profit, on the other hand, deducts all expenses, not just direct costs, from sales. This includes operating expenses, interest, taxes, etc.
A "good" profit margin varies by industry and size of the business. Generally, a higher profit margin indicates a more profitable company that has better control over its costs. However, it's crucial to compare a company's profit margins to those of its competitors and the industry average.
Margins above 10-20% are considered healthy.
The steps are similar to Excel:
If you want a product to have a 10% profit margin, and you know the cost, the selling price would be calculated as:
Revenue = Cost / (1 - 0.10)
Revenue = Cost / (1 - 0.20)
Revenue = Cost / (1 - 0.30)
An 80% margin means that 80% of the selling price represents profit, while only 20% of the selling price covers the cost of the goods or services sold.